the tracing

Definition of Tracing:

1. To follow the course of
2. To discover 
3. To draw (a line or figure)
4. To form (letters) 
5. To follow closely 
6. To imprint (a design) 
7. To record (a variable)

about

larah moravek is an interior designer creating and living in new york city.

the tracing was conceptualized in 2010 when larah took a sojourn to india and asia. today, the tracing continues  documenting the visual inspirations found in the world around her.

 

all photography by larah v moravek.

 

© 2012, larah v moravek inc. | LVMinc
all rights reserved

Monday
Jan022012

« the goodwin »

the inception of the goodwin begun in September 2010 whilst i was still in vietnam, on the backend of my travels and as i pondered about the unknown before me, this opportunity arose. 

the goodwin is a restaurant located in the west village of NYC - it is situated in a landmarks building where the street level will be occupied by the restaurant. i have known the owners for over 10 years now and have worked with them on multiple design projects and now, as we commence a new year, they too are commencing a new endeavor and are allowing the love of food and company to guide them into this new venture. cheers to them.  the goodwin is scheduled to open spring 2012 and i have been lucky enough to spearhead the interiors of the project. it has been a labor of love by all.

illustration provided by owners

one of the many perks i embrace since founding my own company is working with my peers in a range of capacities as projects and opportunities allow. the goodwin brought on this opportunity. they were in need of a graphics package ranging from signage to menus to logos etc.... i knew the right person. i brought on my dear friend and talented graphics designer, catherine mangosing and so far, what a success it has been.

with the new year among us, i would like to share a peek of things to come...

the goodwin has begun to share its street presence amongst the neighborhood. the storefront is installed and the signage is done.  the goodwin found its name from the land it resides on.  some many, many years ago this piece of property was part of a 300 acre tobacco farm owned by the family, Goodwin & Co... hence the owners went with the name, the goodwin.  below are a few snapshots showing the process from our exterior rendering to the real live storefront making its name known along hudson street.

 

 

i very much look forward to opening the doors of the goodwin later this year.

what a great way to start off 2012 --- let's get it rollin'

 

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